Design works…

Hello, I’m Amit Patel (theampatel)

For 20+ years, I’ve worked across strategic branding, design & photography. I work with individuals, teams and companies to deliver meaningful outcomes and create brand awareness using design.

I approach what I do with curiosity, thinking and empathy.

Design done right can solve real-world problems, foster community and shape the future.

Curious to learn more? Let’s talk.

“Design is not just what it looks like and feels like. Design is how it works.” Steve Jobs.

In a nutshell…

Design & Communication

Delivering graphic design, branding & communication design, websites, campaigns and more. My creative process ensures design connects

Brand Design Roadmap

A structured process that guides businesses and organisations to build visual brand design through brand strategy, workshops and design

Corporate Photography

Photography is a creative outlet that aligns with my experience in brand, design and image-making. This drives Count Photography

Working with…

Some of the brands that trust me to help them communicate, grow and connect

As a satisfied client of Amit’s, I have no hesitation in recommending him and his work to others. An invaluable part of any campaign team.

Vikas Pota, Founder & CEO,
T4 Education

Count Creation is an excellent design studio and we have benefitted from its expertise for many years.

Steve Metcalf, Former Head of Partnerships & Communications at Water & Sanitation for the Urban Poor

Amit has worked with us for many years helping to shape our visual brand and design. He has been integral to our brand identity, website and some of our most important and widely shared resources.

James Lai, Founder,
JLArchitecture Ltd

Parita Patel, Founder,

Mariae Hackett
Founder, Dapur Mariae

Looking to elevate your branding & design? Or, ready to explore what might be next?

Schedule a call with me.

  • Discover how to strategically position your brand visually through a structured process.
  • Gain insights into the value that ‘visual branding’ can bring.
  • Learn techniques to better understand your audience.
  • Discover how differentiation can set your organisation apart.
  • Understand where and when your brand presence matters most.